Karnataka Tourism made a significant impact at **IFTM Top Resa 2024** in Paris, cementing its position as one of India’s leading international tourist destinations. The Karnataka Pavilion, which highlighted the state’s rich heritage, diverse landscapes, and tourism potential, was inaugurated by **His Excellency Mr. Jawed Ashraf**, Indian Ambassador to France, alongside officials from the Karnataka delegation.
Led by **Dr. Rajendra K.V., Director of the Department of Tourism**, the delegation included **Ms. Salma K Fahim**, Secretary of Tourism, and **Mr. Srinivas**, Chairman of Karnataka State Tourism Development Corporation (KSTDC), with key support from **Mr. Ratnakar H.T.**, Advisor for Tourism & Hospitality at Jungle Lodges & Resorts.
The pavilion attracted global travel professionals, hosting **B2B meetings** and showcasing **Karnataka’s UNESCO World Heritage Sites**, **wildlife sanctuaries**, and **eco-tourism experiences**. Destinations like **Hampi**, **Coorg**, and **Bengaluru** captivated attendees, emphasizing the state’s tourism diversity.
**Sustainable and Responsible Tourism**
During the event, **Dr. Rajendra K.V.** stressed Karnataka’s commitment to **sustainable tourism**, highlighting efforts to balance tourism growth with environmental conservation. “Karnataka offers adventure, heritage, and eco-tourism experiences, and our presence at IFTM Top Resa has helped strengthen ties with the European market,” he said.
Numerous meetings with **tour operators, travel agents, and stakeholders** further promoted niche segments like **wildlife safaris** and **heritage travel**, popular among European tourists.
**Global Partnerships**
**Ms. Salma K Fahim** emphasized the importance of building relationships with international markets: “Our participation in IFTM Top Resa helps us strengthen Karnataka’s presence as a global tourist destination and fosters new opportunities.”
Karnataka’s successful participation in **IFTM Top Resa 2024** has bolstered its visibility in Europe, paving the way for stronger partnerships and continued growth in international tourism.
