Saudi Arabia is intensifying its efforts to grow the tourism sector by focusing on job creation, especially for women and young people. These initiatives align with the Kingdom’s Vision 2030, a long-term strategy aimed at diversifying the economy and reducing dependence on oil revenues. By promoting job opportunities in tourism, the Kingdom aims to create a sustainable and inclusive industry that benefits a wide range of its population.
A joint report by the Ministry of Tourism and the World Travel & Tourism Council highlighted how the COVID-19 pandemic impacted the tourism workforce, particularly affecting women and youth. Despite these challenges, Saudi Arabia has made notable progress in empowering women within the sector. Currently, women make up 42% of the domestic tourism workforce, showcasing their growing presence and influence in the industry.
Additionally, women now hold 22% of leadership roles in the tourism sector, according to data from the World Tourism Organization, with 46% employed in other areas. These figures emphasize Saudi Arabia’s commitment to advancing gender equality and promoting female leadership across the tourism landscape.
The global tourism sector saw significant declines in workforce numbers due to the pandemic, but Saudi Arabia remains steadfast in reversing these effects. The Kingdom aims to provide new employment opportunities by fostering growth in tourism-related industries.
Looking to the future, Saudi Arabia is also making substantial investments in its tourism infrastructure to accommodate the anticipated increase in international and domestic visitors. Mega-projects like NEOM, the Red Sea Project, and Diriyah Gate are not only enhancing the country’s tourism appeal but also laying the groundwork for long-term job creation, ensuring that tourism remains a vital part of the nation’s economic transformation under Vision 2030.